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Universal Funnel Law #4 ? Every business needs customers or clients. A customer relationship plan further develops loyal customers and serves as a source for ongoing referrals.

W. Edwards Deming who is considered to be the father of continuous or quality improvement said ?Profit in business comes from repeat customers Wholesale Angels Hats , customers that boast about your project or service and that bring friends with them.? Deming truly understood the #3 Universal Funnel Law ( ) and recognized the importance of loyal customers and referrals within Universal Funnel Law #4.

Customer satisfaction is now a click away. Developing loyal customers who can provide repeat business and referrals is a critical success factor in today''s fast paced, technology driven, global marketplace. A customer relationship plan that is in alignment with the strategic business plan, the marketing plan and the sales plan and is consistently implemented and monitored would seem to be a ?No Brainer? for any business. Yet Wholesale Angels Hoodies , my 20 plus years of experience reveals just the opposite.

A recent survey released by MOHR Access of Ridgewood, NJ, confirms my experience that today''s customers are still experiencing poor customer service which suggests that the customer relationship plan is not working. The number one answer cited by shoppers at U.S. malls was ?Not my department? closely followed by ?If it''s not on the rack, we don''t have it.? I am sure that these retail stores have some customer relationship plan Wholesale Angels Shirts , but it appears that the implementation of the plan is lacking.

With many companies purchasing expensive software to monitor customer relationships and training them on how to use these tools, the challenge appears not to be the acquisition of knowledge and skills, but rather attitudes and habits. Michael Patrick, MOHR Access president stated: "What''s really needed is to get employees committed ... to do their best Wholesale Angels Jerseys , even when nobody''s looking or listening.?

To bridge the gap between your customer relationship plan and the desired results that you as a business owner or manager are seeking requires you to develop your people to be truly committed to your customers and recognize that their role extends beyond customer service. Unless, of course, you still want to do the same thing over and over again hoping for different results and you are not interested in doubling your results.

Copyright 2005(c) Leanne Hoagland-Smith, M.S.

This article may be freely published. Permission to publish this article Cheap Angels Hats , electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way (grammatical corrections accepted).
For the year 2000 we have seen hundreds of mutual funds lose 40% Cheap Angels Hoodies , 50% and more of their value. This does not seem right since the fund is supposed to be managed by a professional. How can this "professional" do such a bad job? More than half of the funds this year will not out perform the S&P500 index which closed down about 10%.

What is going on?

When you put your money in a mutual fund you are supposed to be hiring someone who knows how to make money. He should be able to do a better job than you. But he has not. If this person worked for me I would fire him. You don''t hire people to lose money for you.

Now that you have fired this bum let''s examine why he did such a poor job (pun intended). Each mutual fund has one or more analysts who are supposed to be able to determine if the stock of a company is a good buy. That means will it go up?

These so-called analysts do the kind of research that Wall Street says is necessary before purchasing a stock. Yes, they do all the standard things that anyone can do such as determine company growth, profit margins, PE rations Cheap Angels Shirts , cash flow, etc., etc. They get all that wonderful information from Morningstar and apply statistical analysis you and I would never think of. And when it comes right down to it what do they have? You can research something until you are blue in the face, pile on information upon information Cheap Angels Jerseys , but there is one thing all this nonsense will not tell you. Will the stock go up?

The kids who do this analysis (sorry, kids, you''re only a man when you pick a winner) have an agenda. For the fund-type analyst he wants to find a stock that will not go down because that hurts the fund manager who gets paid not by performance but by the amount of money he can keep in the fund. He gets to skim his percentage off the top every year and never has to make the investor any money. Like paying someone to mow a parking lot.

Let me give it to you in plain language. Fund managers don''t know how to be wrong. It is OK to be wrong, but when they have picked a dog and it starts down they refuse to get out to preserve capital. There is no excuse for any mutual fund to lose 30% or more of its capital. They only know how to buy and hold. Many times there is nothing to buy and cash is the only good position Wholesale Reggie Jackson Jersey , but they don''t seem to understand that.

When I was a floor trader on the exchange I was only right about 40% of the time, 20% I got out even and 40% I took a hit. When I was wrong I ran, did not walk to the nearest exit. Losses must be kept small. These money managers have never learned that basic rule. In one of the Woody Allen''s movies he was asked what he did for a living. He said, "I am a money manager. I manage peoples money until it is all gone." Does that sound like your fund manager?

Isn''t it time to find a fund that is going up?

Al Thomas'' book Wholesale CJ Wilson Jersey , "If It Doesn''t Go Up, Don''t Buy It!" has helped thousands of people make money and keep their profits with his simple 2-step method. Read the first chapter at and discover why he''s the man that Wall Street does not want you to know.

Copyright 2005

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