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If you use promotional products you probably already know the power of giving away freebies. You may use them to thank current customers Wholesale Jerseys Cheap , or to give incentives to potential customers.

When most people think about promotional products, they tend to think pens, keychains, t-shirts, mugs Wholesale Jerseys Free Shipping , caps, etc.

Did you know there are products that put pens, mugs and keychains to shame? They can cost less and bring measurable profits. Sometimes, these profit-producing promotional items may even be free.

How can this be?

Instead of ordinary promotional products, think "infopromotional products". An infopromotional product is an information product that you use as a promotional item.

What can you use as a infopromotional item? You can give away

-tips sheets
-articles
-special reports
-audios
-videos
-books
-ebooks
-teleseminars

Now you could spend time creating your own information product - but I'm not suggesting that. That takes time and money.

Consider joint venturing with an expert whose advice your customers would find valuable. The expert can give you a special educational item that you give to your customers. Let's say it's a tips sheet. At the end of the tips sheet Wholesale Jerseys From China , there's an offer for the expert's books, tape set or seminars. The customer can only get the special offer by mentioning your name or special code.

Where can you find experts? You can find them in your city or search for them online. Think about what your customers might appreciate and look for experts in those fields.

Are your customers business owners? Search for marketing gurus, cost-cutting consulants, automation experts.

Are your customers homeowners? Search for home improvement experts and real estate experts.

Are your customers concerned about health? Look for fitness and self-improvement experts.

How much will your infopromtional product cost? If it is a physical product, your joint venture partner may pay for some or all of the cost. Why? Because it's a marketing expense for him. The expert's company is reaching a highly targetted market - your customers. That can be a good thing for your joint venture partner Wholesale Jerseys China , you and your customers. You'll see why in a moment.

If your giveaway is delivered online, such as an online video, you may be able to get it for free. So now, you have a high-perceived value item to give to your customers at low or no cost to you.

Let's not stop there. This article is about turning an EXPENSE into a PROFIT CENTER. Here's how:

The key is that your joint venture partner has an offer and a tracking mechanism so you get paid for your referrals. If your customers are online, tracking is as easy as using a affiliate code. Now your customer gets to sample your joint venture partner's expertise in the infopromotional product and get a special deal Wholesale Jerseys , your partner may get new customers and you get a fee for each of your referrals, all because you gave a gift to your customers.

Try infopromotional products and you may never give away another pen again.

Resource: Internet Marketer Raynay Valles specializes in joint venture marketing strategies. Find out more about using joint venture infopromotional products, visit or email her at rvalles at The importance of link popularity is widely known and many articles, theories and applications have been written on the topic. We all know by now that having many web sites pointing to your web site increases your Google link popularity and can score your web site higher page ranking and consequently the site will be higher in the search engine 'natural results'.

What we don't know however, is that running a PPC (pay per click) campaign with Overture can increase a web site's Google link popularity. I wish I could see the raising eyebrows of some of you now. In the next few paragraphs I'm going to tell you how this method works and like everything in life its pros and cons.

So Cheap Nike NFL Jerseys , running an Overture campaign (regardless of how successful the campaign is) will put your advertisement on thousands of web sites (refer to Overture Impressions). It's pretty simple; there are thousands of 'content' web sites that use Overture ads as their main income stream. Similar to Google ads, web sites are publishing Overture ads and once a user clicks on the ads, Overture pays a small amount to the 'content' web site (for example see , right click on any link on this web site then properties, you'll see that this links back to overture).

Once your ad appears on many web sites it's ready to be indexed by Google. Google Cheap NFL Jerseys , using its famous crawler - GoogleBot, visits many web sites each day and there is a high chance that it will find, index and include the page that displays your ad in its natural results.

Sounds a bit farfetched? Let's have a look at this example, open a browser, go to Google and type -site: into the Google search box. What you will find is around 200+ links to this web site. These are Google's natural results; however Cheap Jerseys China , 90% of the links in this results set are 'content' pages that run Overture advertisement campaigns!!!

is a new web site on the web that runs PPC campaign with Overture, what they found out is that they get an additional value from the campaign in the form of 'loose links' in Google, which increases link popularity. Again, it's pretty straightforward; pays Overture to be visible on the internet. Overture pays small 'content' web sites to display ads. Google crawl these web sites, index them and include them in its natural results.

As I mention above Cheap Jerseys , these links are 'loose', which means these are not real links to your web site. The reason is that the Overture ads are changing all the time and by the time that Google picks up the page, index it and put it in its natural results . Cheap Jerseys Cheap Jerseys China Cheap Jerseys Free Shipping Cheap Jerseys Wholesale Cheap NFL Jerseys China Cheap Wholesale NFL Jerseys Cheap NFL Jerseys China Free Shipping Cheap Nike NFL Jerseys Wholesale NFL Jerseys Wholesale Football Jerseys